Beauty Industry

Seed Beauty Sues To Protect Trade Secrets from Coty

The company has asked a judge for an injunction blocking KKW from revealing its trade secrets and business practices.


Seed Beauty, the cosmetics manufacturer behind Kylie Cosmetics’ formulas and responsible for helping to grow the brand, is “asking a judge for an injunction blocking KKW from revealing its trade secrets and business practices,” TMZ reports.

Coty acquired a 51% stake in Kylie Cosmetics last November and may be welcoming Kim to the family next if it acquires KKW Beauty by Kim Kardashian West. 

Photo: KKW Beauty’s Red Lip Liners via KKW Beauty

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